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How to Use A/B Testing in Talent Acquisition

As a marketer, I live by the rules of A/B testing or split testing. I once had a boss whose favorite saying and best advice was “ABT: always be testing,” and now that marketing tactics continue to creep into recruiting strategies, this saying is just as true for talent acquisition as it is for marketing.…Read More


How Does Generation Z Impact Recruiting?

In a few months, a new group of college graduates will prepare to enter the workforce in search of entry-level jobs in their chosen fields, but there’s something different about this group of graduates. While many have been so focused on learning to recruit Millennials and understand their mindset in the workforce, a new generation has…Read More


Add these Recruiting New Year’s Resolutions to your List

Welcome to the new year! Everyone has been incredibly excited for 2017 to arrive, and now that it’s here, it’s time to decide what your goals will be for the year. No matter your role, it’s good to have goals in mind for the year, and New Year’s resolutions are the common way to make…Read More


What Recruiters should Expect in 2017

This is it – our last blog post of 2016! To wrap up the year, we’ve prepared a short list of what recruiters should expect in 2017 based on data and trend predications from around the web. While you shouldn’t expect huge changes, you can expect to see an evolution toward more innovative technology and…Read More


Use Video Interviews as a Nurturing Tactic in Recruiting

Marketing as a recruiting tactic has become very popular in recent years, and it’s likely to remain at the forefront of 2017 industry trends. In what has been called a “candidate’s market,” marketing tactics allow recruiters to better target job seekers, especially with nurturing tactics targeting passive candidates. Social recruiting, recruitment videos are other popular…Read More


How to Turn Job Offers into Acceptances

You finally found the right candidate. After weeks of searching and dozens of interviews, you discovered one candidate was perfect for the job, so you extend them an offer with the expectation that they’ll gratefully accept. What if they decline? Any HR professional understands the frustration of a candidate declining a job offer and having…Read More


Why Facebook Should be your Next Recruitment Network

If you’re like the average American, you probably have a Facebook account. If you’re with a company (even a one-person organization), you probably also have a Facebook account, and if you don’t, you should. According to Jobcast, about 66% of companies use Facebook as a recruiting network, compared to the 93% that use LinkedIn. While…Read More


Is your Mobile Recruiting Strategy Effective?

You most likely own a smartphone. If you’re like nearly half of Americans, you look at your phone up to 25 times a day. The astronomical growth of smartphones over the last ten years was expected, but the technology continues to advance, bringing the world of virtual reality to some smartphone users. Because of the widespread…Read More


3 Simple Ways to Optimize LinkedIn Recruiting

Today, about 94% of recruiters use LinkedIn to vet candidates, and 48% of them focus only on LinkedIn for social outreach. Because job board websites attract only those actively looking for a new job, LinkedIn is a great website for locating passive candidates and developing relationships with them by connecting an sharing content. When using…Read More


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How to Use A/B Testing in Talent Acquisition
How Does Generation Z Impact Recruiting?
Add these Recruiting New Year’s Resolutions to your List
What Recruiters should Expect in 2017
Use Video Interviews as a Nurturing Tactic in Recruiting
How to Turn Job Offers into Acceptances
Why Facebook Should be your Next Recruitment Network
Is your Mobile Recruiting Strategy Effective?
3 Simple Ways to Optimize LinkedIn Recruiting